Android, iOS or Windows Phone — which OS is best for you?

Mobile operating systems or mobile OSs have come a long way since the first generation of Apple's iOS, back in 2007. With major advancements in hardware, and reduced costs of processors and sensors, the possibilities for mobile software have really opened up, and software developers have been quick to take advantage of these new-found powers. So what does that spell for shoppers in the market for a new phone?

It's not about which OS is the best, but rather which OS is the best for you. We all have different needs and usage habits. I grew up tinkering with PCs and love having control over every aspect of my devices, and Android is flexible enough to accommodate my affinity for tweaking settings frequently. On the other hand, you may not care as much for customization options and would rather have an easy-to-use touchscreen device that lets you chat and take great photos — why not consider a Windows Phone device?

When it comes to personal devices, there's really no need to be loyal to any one brand or OS. Buyers are often swayed by aggressively-worded articles that rubbish one OS and praise another to no end. What you need to remember is that hardware and software are both evolving at a rapid pace, and that reviews should only guide you towards which products you should check out. The best way to know if a phone or OS is best for you, is to try it at the store. Let's take a look at which OSes fits your needs best.

Android owns the lion's share when it comes to smartphones in India because of its availability across several brands and because it meets the needs of a wide range of users. From gaming to multimedia entertainment to photography to everyday calling and messaging, Android does it all, while offering users a tremendous control over their experience. Want a simple phone-and-SMS only experience? Prefer a custom lock screen and custom lock screen and launcher with informative widgets? Need an enhanced camera app? Android's got you covered, with apps and settings for all of the above.

Google's also been stepping up their game considerably with their Android One programme, that standardizes specs and brings timely OS updates. They offer a pleasant experience even at lower price points. The latest version, dubbed Android 5.0 (Lollipop) introduces a new design language that's more refined, consistent and focussed on content. If you want a flexible OS and access to a huge variety of apps and games, give Android a try.